Thank you for your interest in our website and our company. We take the protection of your personal data very seriously and strictly adhere to data protection regulations. Below you will find detailed information about how we process your data. We reserve the right to amend this privacy policy at any time due to legal or technical developments.

The entity responsible for data processing is:
adesso business consulting AG
Robert-Henseling-Str. 11
31789 Hameln (Germany)

Contact details of our data protection officer:
Julius Hüttmann
huettmann@adesso.de
adesso SE
Adessoplatz 1
44269 Dortmund

We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy. It is generally possible to use our website without providing personal data. Insofar as personal data (e.g. name, address or email addresses) is collected on our website, this is always done on the basis of separate consent, where possible. Your data will not be passed on to third parties without your express consent.

We would like to point out that data transmission over the Internet (e.g., when communicating by email) may be subject to security vulnerabilities. It is not possible to completely protect data from access by third parties. Insofar as websites and/or services of other providers are accessible or linked via our website, we are not responsible for their content and, in particular, for their treatment in accordance with data protection laws.

 

Purposes and legal basis for your data

We process your personal data for the following purposes and on the following legal bases:

Within the scope of your consent (Art. 6 (1) GDPR):
If you have given us your consent to process your personal data, the processing will only be carried out for the purposes agreed in the declaration of consent and to the extent agreed therein. You can revoke your consent at any time with effect for the future free of charge. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until revocation.

To safeguard legitimate interests (Art. 6 (1) GDPR):
We process your data in our legitimate interest for the following purposes:

• Marketing related to our own products and services
• You may object to the processing of your data under the conditions set out in Article 21 of the GDPR.

 

Information, deletion, blocking

You have the right to obtain information free of charge at any time about your personal data stored by us, its origin and recipients, and the purpose of data processing, as well as the right to correct, block, or delete this data in certain cases. The data you provide will be stored for as long as is necessary for the processing purpose. You have the right to revoke your declaration of consent and request the deletion of your data.

Please note that we cannot always delete your data immediately and that the accuracy of the request must be verified, as other legal retention periods or grounds for processing the data may exist.

You can contact us at any time at privacy@adesso-bc.deif you have any further questions about personal data.

 

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type/browser version
• Operating system used
• Referring URL
• Host name of the accessing computer
• Time of server request

This data cannot be assigned to specific individuals. This data is evaluated in abbreviated, anonymized form for statistical purposes without any possibility of linking it to other data, and, where applicable, for the purpose of combating misuse. Once the evaluation is complete, this data is also deleted.

Contact form and right to object

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not pass on this data without your consent. Data transmission to us is encrypted.

You can object to the use of your personal data for advertising purposes at any time with future effect by sending a simple message to privacy@adesso-bc.de.

Safety

We use technical and organizational security measures to protect your data processed by us or on our behalf from manipulation, loss, destruction, or access by unauthorized persons. We strive to continuously adapt and improve our security measures in line with technological developments.

Further questions and comments

Upon request, we will inform you whether and what personal data we have stored about you. If you have any further questions about data protection on this website, please write to us at privacy@adesso-bc.de, and we will try to answer your questions.

Use of cookies

Our website uses cookies. Cookies are text files that are stored in the Internet browser or by the Internet browser on the user’s computer system. Cookies do not contain any programs and cannot place any harmful code on your computer. When a user visits a website, a cookie may be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is visited again. Our cookies do not contain any personal data, so your privacy is protected. Depending on the type of cookie and the possibility of assigning a cookie to an IP address, it is possible to establish a personal connection to the user. We do not make such an assignment, and IP addresses are immediately anonymized to prevent such an assignment. If cookies are used that allow a personal reference, we will obtain your consent to such use in the context of a cookie banner (see option to object and delete).

Analytics cookies

We use analysis cookies (also known as session cookies) to analyze the surfing behavior of users on our web and/or online offerings for the purposes of advertising, market research, or the needs-based design of our offerings. Such analysis may include, among other things, the following:

• Frequency of page views
• Use of website features such as forms
• Visiting hours
• Search terms entered
• Number of sessions
• Origin of visitors
• Bounce rate
• Pages per session
• Browser and operating system

The user data collected in this way is anonymized by technical measures. It is then no longer possible to assign the data to the user who accessed the site.

The legal basis for the processing of personal data using analysis cookies, insofar as it is possible to trace the data back to the user, is Art. 6 (1) GDPR in the case of the user’s consent. If analysis cookies are used to create pseudonymous evaluations, the legal basis is Art. 6 (1) lit. f GDPR (protection of legitimate interests) or § 15 (3) Digital Services Act (DDG).

 

Third-party cookies

Third-party cookies are cookies that are not provided by our web servers, but by third parties. This includes, for example, the integration of the “Like” button. When this is clicked, Facebook places its “own” cookie in the user’s browser. Third-party cookies can never be accessed and/or evaluated by us.

Third-party providers are solely responsible for the use of such cookies; we have no influence whatsoever on their use and processing.

 

Deletion and retention period of data

Cookies are stored on the user’s device (smart device/PC) and transmitted from there to our websites. A distinction is made between so-called permanent cookies and session cookies. Session cookies are stored for the duration of a browser session and deleted when the browser is closed. Permanent cookies are not deleted when the respective browser session is closed, but are stored on the user’s device for a longer period of time.

 

Right to object and removal

When visiting our website, users are informed about the use of cookies via an information banner and are referred to this privacy policy (hereinafter also referred to as the “cookie banner”). The cookie banner also serves to obtain the user’s consent to the processing of personal data used in this context.

As a user, you have full control over the use and storage of cookies. By changing the settings in your internet browser, you can generally disable or restrict the transfer of cookies. You can delete cookies that have already been stored at any time. This can also be done automatically. If cookies are disabled for our website, it may no longer be possible to use all of the website’s features to their full extent. For more information on the use of cookies, please visit http://www.meine-cookies.org/ or youronlinechoices.com.

You can object to the use of cookies for creating pseudonymous usage profiles (see above regarding analysis cookies) at any time with future effect; you can exercise your right to object via the info banner or via the above-mentioned settings options in your browser.

 

Web analytics

In order to optimize our websites and adapt them to the changing habits and technical requirements of our users, we use tools for web analysis. For example, we measure which elements are visited by users, whether the information they are looking for is easy to find, etc. This information only becomes interpretable and meaningful when a larger group of users is considered. For this purpose, the collected data is aggregated, i.e., combined into larger units.

We may adjust the design of pages or optimize content if, for example, we find that a significant proportion of visitors are using new technologies or are unable to find certain information, or find it difficult to do so.

We perform the following analyses on our websites and online offerings and use the following web analysis tools:

Analysis of log data

Log data is used exclusively for analysis purposes on an anonymous basis; in particular, it is not linked to the user’s personal data and/or an IP address or a cookie. Such analysis of log data is therefore not subject to the data protection provisions of the GDPR.

 

Piwik PRO Marketing Suite

The Piwik PRO Marketing Suite is an analytics and customer data platform. We use Piwik to collect first-party data about website visitors based on cookies, IP numbers, and browser fingerprints. We create user profiles based on browsing history and calculate website usage metrics such as bounce rate, visit intensity, page views, etc. We use Piwik to collect data about website visitors based on cookies, IP numbers, and so-called browser fingerprints. Piwik is hosted on the Microsoft Azure infrastructure in the Netherlands, and the data is stored for a period of 2 years for raw data and 3 years for aggregated data in reports. (Purpose of data processing: analysis, conversion tracking based on your consent, legal basis: Art. 6(1)(a) GDPR)

 

Privacy policy for the use of Hubspot

We use Hubspot software on our website. The purpose of this is to analyze and continuously improve our online marketing activities. HubSpot, Inc. (25 First Street, 2nd Floor, Cambridge, MA 02141 USA) is certified under the EU-US Privacy Shield and is therefore committed to complying with the requirements of the General Data Protection Regulation. Our website is connected to Hubspot via an API (interface).

Web beacons are used and cookies are set, which are stored on your computer. These enable an analysis of your use of our website.

The following information is stored:

• IP address
• geographical location
• browser type
• Duration of the visit
• Pages accessed
• Websites through which you arrived at our website

You can refuse the use of cookies in your browser settings.

We also create marketing websites on Hubspot Inc.‘s servers. On these websites, visitors can learn more about our company, download content, and submit contact or other demographic information. This information is stored and managed on Hubspot Inc.’s service providers’ servers. This information may be used to contact you if you are interested in our services. Hubspot has no direct relationship with you and your personal data that is processed.

In addition, HubSpot collects the data that users enter when they use the following areas:

• Comment function in the blog
• Contact Forms
• Register for the webinar
• Chat
• Event registration

For more information on how Hubspot works, please refer to Hubspot Inc.’s privacy policy at: https://legal.hubspot.com/de/privacy-policy

 

Advertising and social media

Use of personal data for advertising and marketing purposes

Your personal data will only be used for advertising and/or marketing purposes if you have given your consent (Art. 6 para. 1 lit. a GDPR) or if there is another legal basis that allows advertising and/or marketing even without consent.

 

Privacy policy for the use of Google AdWords

 

We use the services of Google Ireland Limited, Gordon House Barrow Street Dublin Ireland (“Google”) on the basis of our legitimate interests (i.e. interest in the analysis, optimization, and economic operation of our online offering within the meaning of Art. 6 para. 1 lit. f. GDPR) the services of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (“Google”).

We use the online advertising program “Google AdWords” on our website and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google Inc. When you click on an ad placed by Google, a conversion tracking cookie is stored on your computer. These cookies have a limited validity, do not contain any personal data, and therefore do not serve to personally identify you. If you visit certain pages on our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google AdWords customer receives a different cookie. This means that it is not possible to track cookies across the websites of AdWords customers.

The information collected using the conversion cookie is used to compile conversion statistics. These provide information about the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users. Processing is carried out on the basis of Art. 6 (1) lit. f GDPR from the legitimate interest in targeted advertising and the analysis of the impact and efficiency of this advertising.

You have the right to object to this processing of your personal data at any time on the basis of Art. 6 (1) lit. f GDPR. To do so, you can prevent the storage of cookies by adjusting the technical settings of your browser software accordingly. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You will then not be included in the conversion tracking statistics.

You can also disable personalized advertising in your Google ad settings. Instructions on how to do this can be found at https://support.google.com/ads/answer/2662922?hl=de.

Further information and Google’s privacy policy can be found at the following links:

• https://www.google.de/policies/privacy/
• https://policies.google.com/technologies/ads
• https://adssettings.google.com/authenticated

 

Privacy policy for the use of Xing

Our website uses features from the XING network. The provider is XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany. Each time you visit one of our pages that contains Xing features, a connection to Xing servers is established. To the best of our knowledge, no personal data is stored during this process. In particular, no IP addresses are stored and no usage behavior is evaluated.

Further information on data protection and the Xing share button can be found in Xing’s privacy policy at https://www.xing.com/app/share?op=data_protection.

Privacy policy for the use of Kununu

Our websites use the “Kununu” button from the social network Kununu, which is operated by Kununu GmbH, Fischhof 3 Top 7, A – 1010 Vienna, Austria. These buttons allow you to connect directly to Kununu’s servers. We have no influence on the scope of data that KUNUNU collects and transmits using this plugin. For information on the purpose and scope of data collection and the further processing and use of data by Kununu, as well as your rights in this regard and settings options for protecting your privacy, please refer to Kununu’s privacy policy.

If you do not want Kununu to associate your visit to our website with your user account, please log out of your Kununu user account beforehand.

Privacy policy for the use of Facebook

Plugins from the social network Facebook (Facebook Inc., 1601 South California Avenue, Palo Alto, CA 94304, USA) are integrated into our website. You can recognize these plugins by the Facebook logo or the “Like” button on our site. An overview of the plugins can be found on Facebook at https://developers.facebook.com/docs/plugins/. When you visit our website, these plugins establish a connection between the Facebook server and your browser. Facebook thereby receives the information that your IP address has accessed our website. If you are logged into Facebook and click the “Like” button for content on our website, this content will be linked to your Facebook profile. This allows Facebook to associate the access to this content on our website with your user account. Please note that we have no knowledge of the content of the data transmitted or its use by Facebook.

For more information on how Facebook uses data, please visit https://www.facebook.com/policy.php.

Plugins and tools

Privacy policy for the use of Vimeo

This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages that contains a Vimeo video, a connection to the Vimeo servers is established. This tells the Vimeo server which of our pages you have visited. Vimeo also receives your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transferred to the Vimeo server in the USA.

If you are logged into your Vimeo account, you allow Vimeo to link your browsing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.

Vimeo uses cookies or similar recognition technologies (e.g., device fingerprinting) to recognize website visitors.

Vimeo is used in the interest of an appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) lit. a GDPR and § 25 (1) TDDDG, provided that the consent includes the storage of cookies or access to information on the user’s terminal device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.

Data transfer to the US is based on the EU Commission’s standard contractual clauses and, according to Vimeo, on “legitimate business interests.” Details can be found here:

https://vimeo.com/privacy.

Further information on the handling of user data can be found in Vimeo’s privacy policy at:

https://vimeo.com/privacy.

 

GoToWebinar and right of objection

If you have participated in one of our webinars, we will store your registration data, including the contact details you provided there. We will not disclose this data without your consent.

You may object to the use of your personal data for advertising purposes at any time with future effect by sending us a simple message to privacy@adesso-bc.de.

Application process

An application form is available on the adesso SE website linked by us, which users can use to submit electronic applications. If users take advantage of this option, the data entered in the input mask will be transmitted to us and stored.

The data protection provisions for the application process can be found here.

 

Settings for data protection and consent

PIWIK Consent Manger

We use the PIWIK Consent Manager to obtain, manage, and document user consent in accordance with Art. 6 (1) (a) GDPR, as soon as this is required by law.

The operator of PIWIK Consent Manager is Piwik PRO GmbH, Lina-Bommer-Weg 6, 51149 Cologne, Germany. Click here to read the data processor’s privacy policy.

https://piwikpro.de/datenschutz/

We use your data in this way if you give us the following consents:

 

Analytics

Purpose: Improvement of the user interface, optimization of content for marketing and sales

The following personal data is used: Browser cookie, surfing behavior on the websites of adesso business consulting AG, device information, IP address

First Party Tools: Piwik PRO

Third Party Tools: Google Ads (Conversion Pixel)

 

Marketing Automation

Purpose: Sending marketing materials in line with your interests

The following personal data is used: Browser cookie, surfing behavior on the websites of adesso business consulting AG, IP address, other information you share with us will be added to your visitor profile

Third Party Tools: Salesforce Pardot